- THE PROPERTY IS SHOWCASED THROUGHOUT THE ENTIRE MARKETPLACE
- MARKETING PERIOD REQUIRED IS ACCELERATED TO 60 DAYS OR LESS
- THE ADVERTISING IS EXTENSIVE AND
VERY VISIBLE, EXCLUSIVELY FEATURING YOUR PROPERTY
- ALL BUYERS ARE FORCED TO ACT ON YOUR TIME SCHEDULE
- USES THE AUCTION CONCEPT AS THE CATALYST TO PROVOKE BUYER INTEREST AND OFFERS
- REALIZES THE PROPERTY'S TRUE MARKET VALUE
- ELIMINATES THE GUESSWORK IN DETERMINING THE ASKING PRICE FOR THE PROPERTY
- PRESETS ALL CONDITIONS OF THE SALE, THUS ELIMINATING ALL NEGOTIATIONS
- SECURES A CONTINGENT FREE CONTRACT
- SELLER APPROVES MARKETING BUDGET
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- THE PROPERTY IS ONE OF MANY
BEING ADVERTISED AND SHOWN
- PROPERTY IS LIKELY TO REMAIN ON THE MARKET FOR SEVERAL MONTHS
TO YEARS
- ADVERTISING IS MINIMAL - TOO
MUCH RELIANCE ON THE MLS AND
OTHER BROKERS TO FIND BUYERS
- LACKS THE ABILITY TO MOTIVATE
BUYERS, FORCING YOU TO W AIT FOR
THEIR SCHEDULE
- PRICE REDUCTION IS ENCOURAGED IN AN ATTEMPT TO CREATE BUYER INTEREST AND ACTIVITY
- IS LIMITED BECAUSE THE PROPERTY
IS UNLIKELY TO SELL FOR MORE THAN YOU ASK
- PRESENTS A DILEMMA
DETERMINING WHAT TO ASK FOR THE PROPERTY. THE SELLER NEVER WANTS TO OVERPRICE, YET
RECOGNIZES THE CONSEQUENCES OF
UNDER PRICING.
- THE SELLER IS FORCED TO NEGOTIATE ALL ASPECTS OF THE SALE
- CONTINGENCIES ARE COMMON
- THE BROKER IS HESITANT TO
AGGRESSIVELY ADVERTISE THE
PROPERTY , DUE TO THE
UNCERTAINTY OF ITS SALE
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